Sunday, December 22, 2013

Call to Auction: Get Ready for The Grand Gallery of Europe/Middle East's Contributions

In one of her recent messages, Martha Sielman posted the total analysis of the results of this year's Benefit Auction. These are the data provided by Martha, which I copied directly from her message:

Here is the analysis of this year's Benefit Auction purchases:

389 pieces were sold raising $65,575.
32 pieces were unsold (7.6% of the 421 total donated).

DISTRIBUTION BY DATE
Online week 1 totals = $18,900
Online week 2 totals = $15,000
Online week 3 totals = $19,100
Houston totals = $12,575
*All totals include pieces sold later through SAQA Store.

PRICE POINT INFO
$750 - 18 pieces     ($13,500)       1 Houston
$550 -   4 pieces     ($2,200)         0 Houston
$350 - 31 pieces     ($10,850)       8 Houston
$250 - 37 pieces     ($9,250)         5 Houston
$150 - 90 pieces     ($13,500)     23 Houston
$100 - 24 pieces     ($2,400)       24 Houston
$75 - 185 pieces     ($13,875)     27 Houston

188 purchasers purchased an average of 2.1 pieces.
Average price - $168
Median price - $100
31 purchasers (including 17 in Houston) were not SAQA members (16% of all buyers). They purchased 43 pieces for a total of $4,925 (7.5% of sales).  They found the Auction by being at Houston, through member blogs, the QuiltArt list, and Pinterest.


Below is a summary of the SAQA Benefit Auction results since it started:


2007
2008
2009
2010
2011
2012
2013
Number of pieces sold  
139
231
229
269
293
379
389
Total raised                    
$27,250
$41,550
$47,350
$52,300
$53,075
$67,450
$65,575
Average price                
200
180
207
194
179
178
168
Median price                  
150
150
150
150
150
100
100
Number of buyers           
73
98
102
120
133
182
188
Non-members                 
14
21
19
18
25
25
31



*** end of Martha’s analysis ***

The development clearly shows that the number of pieces sold has increased significantly over the past seven years, as has the sum that has been raised for SAQA, even if the average price of individual pieces has gone down.
And it is clear there is a slowly growing audience of non-members out there who are buying more pieces – this should be a definite incentive for any of us to participate by donating a small quilt to the auction, and getting our art work out into the world behind the SAQA scene as such.

This is a call to all members of the region Europe/Middle East to start planning their little quilt for 2014. The first call to auction by e-blast or newsletter from the board will be on us before we even know that the holidays are over!
When planning and sewing, take a few photos, and a few notes, and let the blog moderator know that you want to be included in The 2014 Grand Gallery of Europe/Middle East’s Contributions to the SAQA benefit auction.
My plans were triggered while I was clearing out my scrap box, and looking at leftovers from a quilt I had just finished. And I intend to sit down to work just after Christmas.

Happy planning!

1 comment:

  1. Dear Uta and Elisabeth
    I'm very behind in letting you know that I submitted a quilt (my second) for the SAQA Benefit Auction http://www.saqa.com/media/image/Auction14-2b/Ridge.jpg. This quilt evolved from a set of photo printing on fabric for art cushions and I had an A4 piece left over to turn into a 12 x 12" quilt.
    Rachel Biel of http://www.tafaforum.com is presently helping me set up my own blogsite/new website to replace www.ridge.ch. I'd much prefer to be stitching but these tools are so indepensable. I'm preparing for a contemporary art exhibition in Madrid through a painter friend's gallery - more information about that to follow as this is not an exhibition for fibre art!

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