In one of her recent messages, Martha Sielman posted the total analysis of the results of this year's Benefit Auction. These are the data provided by Martha, which I copied directly from her message:
Here is the analysis of
this year's Benefit Auction purchases:
389 pieces were sold raising $65,575.
32 pieces were unsold (7.6% of the 421 total donated).
DISTRIBUTION BY DATE
Online week 1 totals = $18,900
Online week 2 totals = $15,000
Online week 3 totals = $19,100
Houston totals = $12,575
*All totals include pieces sold later through SAQA Store.
PRICE POINT INFO
$750 - 18 pieces ($13,500) 1Houston
$550 - 4 pieces ($2,200) 0Houston
$350 - 31 pieces ($10,850) 8Houston
$250 - 37 pieces ($9,250) 5Houston
$150 - 90 pieces ($13,500) 23Houston
$100 - 24 pieces ($2,400) 24Houston
$75 - 185 pieces ($13,875) 27Houston
188 purchasers purchased an average of 2.1 pieces.
Average price - $168
Median price - $100
31 purchasers (including 17 inHouston ) were not SAQA members (16% of all
buyers). They purchased 43 pieces for a total of $4,925 (7.5% of sales).
They found the Auction by being at Houston ,
through member blogs, the QuiltArt list, and Pinterest.
389 pieces were sold raising $65,575.
32 pieces were unsold (7.6% of the 421 total donated).
DISTRIBUTION BY DATE
Online week 1 totals = $18,900
Online week 2 totals = $15,000
Online week 3 totals = $19,100
*All totals include pieces sold later through SAQA Store.
PRICE POINT INFO
$750 - 18 pieces ($13,500) 1
$550 - 4 pieces ($2,200) 0
$350 - 31 pieces ($10,850) 8
$250 - 37 pieces ($9,250) 5
$150 - 90 pieces ($13,500) 23
$100 - 24 pieces ($2,400) 24
$75 - 185 pieces ($13,875) 27
188 purchasers purchased an average of 2.1 pieces.
Average price - $168
Median price - $100
31 purchasers (including 17 in
Below
is a summary of the SAQA Benefit Auction results since it started:
2007
|
2008
|
2009
|
2010
|
2011
|
2012
|
2013
|
|
Number of pieces sold
|
139
|
231
|
229
|
269
|
293
|
379
|
389
|
Total raised
|
$27,250
|
$41,550
|
$47,350
|
$52,300
|
$53,075
|
$67,450
|
$65,575
|
Average price
|
200
|
180
|
207
|
194
|
179
|
178
|
168
|
Median price
|
150
|
150
|
150
|
150
|
150
|
100
|
100
|
Number of buyers
|
73
|
98
|
102
|
120
|
133
|
182
|
188
|
Non-members
|
14
|
21
|
19
|
18
|
25
|
25
|
31
|
*** end of Martha’s analysis ***
The
development clearly shows that the number of pieces sold has increased
significantly over the past seven years, as has the sum that has been raised
for SAQA, even if the average price of individual pieces has gone down.
And it is
clear there is a slowly growing audience of non-members out there who are
buying more pieces – this should be a definite incentive for any of us to
participate by donating a small quilt to the auction, and getting our art work
out into the world behind the SAQA scene as such.
This is a
call to all members of the region Europe/Middle East to start planning their
little quilt for 2014. The first call to auction by e-blast or newsletter from
the board will be on us before we even know that the holidays are over!
When
planning and sewing, take a few photos, and a few notes, and let the blog
moderator know that you want to be included in The 2014 Grand Gallery of
Europe/Middle East’s Contributions to the SAQA benefit auction.
My plans
were triggered while I was clearing out my scrap box, and looking at leftovers
from a quilt I had just finished. And I intend to sit down to work just after
Christmas.
Happy
planning!
Dear Uta and Elisabeth
ReplyDeleteI'm very behind in letting you know that I submitted a quilt (my second) for the SAQA Benefit Auction http://www.saqa.com/media/image/Auction14-2b/Ridge.jpg. This quilt evolved from a set of photo printing on fabric for art cushions and I had an A4 piece left over to turn into a 12 x 12" quilt.
Rachel Biel of http://www.tafaforum.com is presently helping me set up my own blogsite/new website to replace www.ridge.ch. I'd much prefer to be stitching but these tools are so indepensable. I'm preparing for a contemporary art exhibition in Madrid through a painter friend's gallery - more information about that to follow as this is not an exhibition for fibre art!